FINAL ANCILLARY 2 (TWO HYPERLINKED WEBPAGES)

WEBPAGE 1: http://hampshiretimes.businesscatalyst.com/index.html

WEBPAGE 2: http://hampshiretimes.businesscatalyst.com/article-page.html

FINAL ANCILLARY 1 (POSTER)

FINAL MAIN TASK (FIRST TWO PAGES OF A LOCAL NEWSPAPER)

EVALUATION POST 4

How did you use media technologies in the construction and research, planning and evaluation stages?


Media Technologies used in the Research Stage:

• Research was largly internet based.
• Finding images/ files of similar media products.
• Search engines, such as 'Google.com', were used to find these similar media products.
• Once I had obtained these, simple image software, such as 'Paint' or 'Adobe Photoshop', were used to highlight sections of the products, which I could then use to present in an easy to follow way.
• Presentation website, 'Prezi.com', was used to present this research in an easy to follow way, making it easy to plan, as I look at specific sections of research easily.

Media Technologies used in the Planning Stage:

• Not much media technology was used in the planning stage, as this was mostly drafts drawn by hand.
• When planning the main product, the design software, 'Adobe InDesign', was used to show what the basic outline of main product would look like.

Media Technologies used in the Construction Stage:

• Lots of different media technologies were used in the construction stage.
• To create the individual adverts, and other graphic elements for the main product, I used the picture editing software, 'Adobe Photoshop'.
• By using 'Adobe Photoshop', I could create new graphic elements from scratch, or combine existing images with new drawn additions.
• When constructing the main product, I used the designing software, 'Adobe InDesign'. By using this, I could bring together the graphic elements, such as the adverts, with written text to produce the newspaper pages.
• To construct the first ancillary product (poster) I used the the image editing software, 'Adobe Photoshop'. By using this, I was able to construct the poster from scratch by using the tool provided by the software.
• To construct the second ancillary (webpages) I used the new website creating software 'Adobe Muse', which is still in its trial stage. Even though this software
  
  was still in its trial stage, I chose to use it as it is very simple to use, but still produces professional looking products.
• By using 'Adobe Muse', I could create webpages from scratch, as well as incorperating combining other elements of my project, such as text, images and adverts from the main product.

 







Media Technologies used in the Evaluation Stage:

• Not many Media Technologies were used in this stage.
• Most were presentation media technologies, such as 'Prezi.com' and 'Microsoft PowerPoint', to make the evaluations more visually entertaining and easier to follow.
• I also used the basic editing software, 'Windows Movie Maker'. I chose to use such basic video editing software as I did not feel it was necessary to use more complex editing software, to obtain the same results.

Throughout all stages of the project I used media technologies such as the 'Blogger' iPhone Application to update details on the blog, when the hardware at college let me down; Photo capturing iPhone Applications for ease of use and availablity; Audio recording iPhone Applications for the same reasons.

EVALUATION POST 3

What have you learnt from your audience feedback?

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So What Have I Learnt From My Audience Feedback?

• Good Points:
• Main Product -
• A lot people commented on the professional look of all aspects of my coursework (main task and ancillaries). Most comment stated how my products were similar to real media texts. This was what I was aiming for as it I was trying to make my product seem as genuine as possible.
• Choice of typography throughout is good for the look of authenticity. It worked well for the audience that the newspaper is aimed at. Again, a lot of people that commented said how the typography that I used in my work was similar to real media texts.
• A lot of people felt that the addition of the crest was a good idea. By doing this it adds a sense of authenticity, seeming established and trustworthy. The symbol of having a crest on the newspaper instantly makes the style of article instantly recognisable to the audience.
• Ancillary 1-
• Immediately recognised as similar to real media products: The addition of the crest again makes the poster appear authentic and respectable.
• The use of contrast and choice of typography increases the impact of the poster, so it works effectively as a promotional aid for the newspaper.
• Ancillary 2 -
• The webpage is instantly recognisable and compared to real media products as a newspaper webpage:
• The use of a navigation bar creates the image of a genuine, established webpage, also making it easier for the audience consuming.
• The addition of the archive of article looks identical to real media products, so it appears more genuine and established, as well as the use of external widgets, which enhance the audiences experience, such as the 'Yahoo search' and comment boxes.
• The addition of the rolling image was picked up as an advantage as it makes the website appear more sophisticated and reliable, as well as enhancing the experience for the audience.
• The use of advertising ties it in as a local newspaper, and makes it more visually appealing as it breaks up certain aspects of the layout.
• The addition of a writer's photo makes the webpage appear more genuine and authenticated.

• Things to Improve On:
• Main Product -
• The advertising on the 'Fumton College' advert could do with a border around it. As the background colour of the advert is white, it blends into the page, making the edge of the newspaper appear less sharp.
• A lot of criticisms focused on the second page of the main task:
• The choice of colour of the adverts on the second page let me down. The overall outcome of the page appears to white in colour, where as the front page was more visually appealing because there was a combination of colours. I put this down to creating the adverts before choosing the layout and design of the webpages. If I did it again, to improve, I would design the layouts first so I could use the adverts to fix any issues.
• In trying to make the second page appear more genuine, I have over-done it, making the page look too busy; there is too much text squeezed into the page. However, when creating the page, I thought it would be too empty if I took something out. Possibly the addition of a more colourful advert would have broken up the text and would resolve this in the future.
• The spacing on the second page was not as consistent as the first page. The problem I had with this was that because of the headlines, it was hard to to get the spacing right so I could fix the space in the best way possible.
• Ancillary 1 -
• The only criticism with the poster was the size of the information under the logo, it was suggested that the poster could be improved if this was made larger. When creating this, I felt I had got the sizing just right, comparing it to real media texts.
• Ancillary 2 -
• I had no constructive criticisms for this ancillary.

EVALUATION POST 2

How effective is the combination of your main product and ancillary texts?


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EVALUATION POST 1

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